Sunday, February 10, 2013

Journal 2

http://machoarts.com/17-amazing-examples-of-kinetic-typography-with-video-tutorial

These kinetic typography videos were all awesome (well almost all). I really liked the aggressive ones that questioned our generation's stupidity. It is hard to pick just one!

The last one was probably my favorite, "Typography about language" by Ronnie Bruce. I thought that it was really effective because it was easy to follow with the audio. I didn't have any trouble reading the type as he talked and I loved how it reflected the infliction in his voice when he was making a point. He used different typefaces to reflect specific words like "nerd", "declarative", and "hip" He also italicized questions like "ya know?" and "like" to mock stupidity.

Oh YEAH! The one called "shop-vac" was hilarious. It really hit home for me because I can completely to relate to monotony of the suburban married life. My boyfriend has been pretty excited about setting up his "man cave" in our new house with all of his manly things while I've been spending time upstairs in my living room crying to chick flicks. Our trips to grocery store are about as romantic as our "dates" get these days. It was just funny and so so true!

There were maybe 2 that I just couldn't even get through because they annoyed me. Kinetically, they were all executed really well but visually and graphically some of them weren't very good. The designers obviously spent a lot of time making them but didn't spend a lot of time developing them to reflect the content. They just got it wrong.

"Cali Swag District" was probably my least favorite. The typefaces they used were just stupid in my opinion. They looked like a little kid picked them out. The colors were very vibrant and obnoxious. I also hated that song.


I found this example and thought it was very relevant for this class. I also like how the type looks 3 dimnesional. Enjoy!

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